About

Hello, ¡Mucho gusto! I’m a UX designer based in El Salvador, and I’ve been immersed in the web industry since the early 2000s. I’m passionate about design, startups, and business.

Good ideas don’t need wings—they need a solid platform to land on.
About me - Osvaldo Osorio experienced web designer who turns idea into real projects

Journey

It all started with a felixthecat.gif, a simple notepad text file, and a few basic HTML tags. That was the moment I realized—this is the kind of work I want to do: create things for the internet. My friends and I even built a virtual mall, where each local business had its own website. Not only did we have a lot of fun, gain a good reputation as web expert and, we got paid for it too!
UX Designer
Oswosmedia - Freelance. 
Latest Project: Widu, StartUp
Delaware, USA

  • Project Understanding and Research: Analyzed project aspects to clarify objectives, target audience, and limitations, improving overall project alignment.
  • User Flow and Requirements Definition: Created user flows and wireframes that guided development, ensuring a user-centered approach and reducing rework.
  • Information Organization and User Testing: Organized project information and conducted user testing to gather feedback, aligning work plans with user needs.
  • User Interface Design: Designed user interfaces that prioritized usability, sustainability, and accessibility, enhancing user experience and engagement.
  • Stakeholder Communication: Maintained clear communication with stakeholders throughout the project, ensuring transparency and timely decision-making.
Project Manager
AMBERO Consulting Gesellschaft mbH.
San Salvador
  • Define Strategies: Developed effective strategies to meet project objectives while staying within budget and utilizing team resources efficiently.
  • Collaborative Agreements: Engaged counterparts to promote collaboration and achieve consensus on project goals.
  • Capacity Development: Implemented initiatives that enhanced capacity, established a platform for best practices, and documented processes for the Dirección de Seguridad Democrática.
  • Work Plan Preparation: Created detailed work plans and roadmaps outlining short, medium, and long-term goals using GIZ Capacity WORKS methodology.
  • Progress Reporting: Provided monthly updates, including consultant timesheets and expense reports, to monitor and communicate project progress.
more experiences
If you'd like to know more about my experience or education, feel free to request my resume by sending an email to hello@oswosmedia.com.
ℹ

Consuelo Concepción María—known as 'CoCo' to her favorite human servants—is the true boss who sets the work hours. When she curls up on the studio chair, it's officially quitting time!

Skills

Armed with extensive experience in HTML, CSS, JavaScript, SQL, PHP, WordPress and other platforms I provide all my clients polishes projects on-time. With strong organizational and problem-solving skills, I communicate clearly and succinctly and collaborate thoughtfully with development and creative teams to execute seamless launches.
design thinking
  • Honing their ability to empathize with users and design meaningful, pleasurable experiences.
  • Thinking outside the box ways to enhance user interactions and the development of products that are simple and straightforward to use.
  • Communicating effectively to keep team members and stakeholders aligned on the design vision.
ux Designer
  • Wireframing & Prototyping: Able to visualize ideas wireframes and prototypes.
  • Design Systems: Having experience in creating and building the design systems to ensure consistency.
  • Graphic Design: Knowledge of aesthetics and layout principles for creating attractive graphics.
code background
  • Web Development: Proficient in PHP, CSS, and SQL.
  • Database Management: Experienced in building and managing databases.
  • Website Publishing: Skilled in publishing websites and managing hosting environments.
  • CSS Frameworks: Familiar with Bootstrap and other CSS frameworks.
  • Coding Approach: Focused on lean code for efficient and clean development.
project manager
  • Leading teams, managing resources, and driving projects forward.
  • Because of my background as entrepreneur I develop skills to manage well with devs, designers and other stakeholders.
  • I was in charge of a major project from AMBERO Consulting 
entrepreneur
  • I'm funding a StartUp with some co-founder, learning a lot about the real challenges and great opportunities.
  • Take initiative and ownership of projects.
  • Understanding the business side helps in creating web applications that not only look good but also meet business goals.
  • Ever-changing challenges, requiring flexibility and adaptability.
ℹ

Thanks Tonny for this photoshots, you're awesome. Gracias Bro! ART Productions

Framework

Whether it's a complete web redesign or a brand-new digital product, my framework brings together key elements like UX strategy, UI design, and seamless functionality to create engaging and high-performing websites. CAOS. It's means, ironically, chaos.
01
Concentrate
This is where I hone in on the core challenge. By focusing on the most critical aspects of the project, I uncover the key problem that needs to be addressed. This phase is all about clarity—distilling complex information and insights to define the primary objective, setting a clear direction for the design process.
02
Actionables
This phase is about turning ideas into tangible steps. I break down project goals into clear, actionable tasks that drive progress. It’s the moment where planning meets execution, ensuring that each step aligns with the overall strategy.
03
Observation
Before diving into solutions, I dedicate time to research and gather valuable insights. Through market analysis, user feedback, and studying competitors, this phase helps me understand the landscape and user needs, laying the foundation for an informed design.
04
Solutions
In this phase, I transform research and insights into structured proposals. By generating and refining ideas, I present tailored solutions that not only solve the identified challenges but also support long-term growth and scalability.
  • "
    Osvaldo has been an invaluable member of our extended team on numerous projects, consistently delivering outstanding and compelling design solutions for our clients. His creativity, dependable expertise, and impeccable execution have impressed both our team and our clients across various industries. Osvaldo is a go-to partner for our team!
    Jorge Martínez-Bonilla
    Senior Vice President
    C+R Research, Michigan, USA
  • "
    I have worked with Osvaldo for over 15 years, and his understanding of tone and style in the social sector is unmatched. The web solutions he has provided have been key to the success of our foundation's outreach and accountability efforts. His professionalism, constant availability, and ability to offer timely support make him an ideal partner.
    Melody Salinas
    Institutional Relations Manager
    FUSAL, El Salvador
  • "
    Osvaldo is responsible for the online presence and reputation of my projects. I've worked with him for 15 years, and I trust deeply in his creativity, versatility, and strategic approach. No matter how complex or simple my ideas are, he turns them into successful projects. His clear and collaborative process always makes me feel involved and satisfied.
    Diego Echegoyen Rivera
    Escritor y Fundador El País Que Viene
    El País Que Viene, El Salvador

Ready to get started?

Good ideas don’t need wings, they need a landing platform. Schedule a free consultation and let’s make things happen!
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