Having a development background allows me to design solutions that are realistic to build, reducing friction between design and engineering.
Consuelo Concepción María—known as 'CoCo' to her favorite human servants—is the true boss who sets the work hours. When she curls up on the studio chair, it's officially quitting time!
Working with startups and organizations to design digital platforms, SaaS tools, and high-impact websites. My work includes product discovery, UX architecture, prototyping, and collaboration with development teams.
Led strategic planning initiatives, developed operational frameworks, and coordinated multidisciplinary teams under the Capacity WORKS methodology. This experience strengthened my ability to work with complex organizational structures and decision-making processes.
Collaborated with NGOs, research organizations, and corporations across Central America, the United States, and Europe, designing digital platforms that support communication, research, and operational workflows.
These experiences shaped my profile as a designer who not only crafts interfaces but also understands systems, stakeholders, and long-term product strategy.
Before designing anything, I focus on understanding the core challenge.
Activities:
This phase ensures the team is solving the right problem, not just building features.
Once the problem is clear, I translate strategy into practical steps.
Activities:
This stage transforms abstract ideas into structured execution plans.
Good design decisions are grounded in evidence.
Activities:
This phase allows us to validate assumptions and uncover opportunities that may not be visible at first glance.
Finally, insights become tangible product solutions.
Activities:
The goal is not only to design something visually appealing but to deliver solutions that scale, adapt, and support real business operations.
