MiMi Boutique & Novias

MIMI Boutique & Novias is a fashion boutique based in San Salvador, El Salvador, specializing in elegant bridal gowns, evening wear, and accessories. 
Live site
Catering to brides, quinceañeras, and women seeking formal or casual outfits, the boutique offers a wide selection of high-quality dresses for weddings, graduations, and special occasions.
More than 20 years ago, Mimi de García Prieto opened Mimi Boutique with the desire to dress and beautify Salvadoran women with class and elegance, providing professional guidance down to the smallest detail, so they always look spectacular.
SERVICES PROVIDED
Brand Support
Web Design
CMS development
The exclusive dedication and personalized attention we provide, working diligently and professionally, ensure the full satisfaction of our clients, just as MiMi does with every customer.

Project Goals

Comprehensive Online Catalog. The website will feature a full catalog showcasing the boutique's extensive collection of bridal gowns, evening wear, and accessories. Each product will have detailed descriptions, high-quality images, and size and color options, enabling customers to explore the range before visiting the store. This catalog will highlight both ready-to-wear and customizable options, allowing users to filter by event type, style, and designer.
To provide personalized service, the website will incorporate an intuitive appointment booking system. Clients will be able to schedule consultations for bridal fittings or special event styling directly from the website. The system will allow customers to select available time slots, receive confirmation emails, and even reschedule as needed, all in an efficient, user-friendly manner.

Results

The website now showcases the boutique’s complete range of bridal gowns, evening wear, and accessories, allowing customers to browse the collection from anywhere.  Each product features detailed descriptions and high-quality images, giving users a clear view of the designs, fabrics, and available sizes. 
This new functionality empowers clients to explore options before visiting the store, making the shopping process more convenient and informed.
In 2006, Marcella García Prieto de Siman opened her exclusive bridal store, advising and dressing the most beautiful brides in El Salvador with unique and spectacular gowns, making their wedding day the most unforgettable day of their lives.
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